Dropout in the Press

Jams takes on Uncrustables with 40% more protein and less sugar

A couple of years ago, we saw the functional brand Chubby Snacks take a swing at Uncrustables with a better-for-you version of the nostalgic snack that was absolutely delicious and much lower in sugar. It didn’t have that extra protein spin we like to see, but it was intriguing nonetheless. A fresh new name has just hit the scene called Jams, and it has put the muscle-building macro in the name of its star product, Protein PB&J.

JAMS LAUNCHES NATIONALLY IN WALMART, BRINGING A FRESH TAKE ON THE CLASSIC PB&J TO STORES ACROSS AMERICA

NEW YORK, July 14, 2025 /PRNewswire/ -- Today, the revolutionary reinvention of the classic peanut butter and jelly sandwich, Jams has officially announced its exclusive nationwide launch in partnership with leading retailer Walmart. The protein packed and health-forward snack will roll out in over 3,000+ stores across the United States starting on Monday, July 14th. Created by Nashville based consumer products house The DropOut Companies, Jams delivers everything you love about a PB&J, without the weird ingredients.

contact: media@dropout.inc