Dropout in the Press

JAMS LAUNCHES NATIONALLY IN WALMART, BRINGING A FRESH TAKE ON THE CLASSIC PB&J TO STORES ACROSS AMERICA

NEW YORK, July 14, 2025 /PRNewswire/ -- Today, the revolutionary reinvention of the classic peanut butter and jelly sandwich, Jams has officially announced its exclusive nationwide launch in partnership with leading retailer Walmart. The protein packed and health-forward snack will roll out in over 3,000+ stores across the United States starting on Monday, July 14th. Created by Nashville based consumer products house The DropOut Companies, Jams delivers everything you love about a PB&J, without the weird ingredients.

Athlete-backed Jams takes on peanut butter and jelly, protein craze

The classic peanut butter and jelly sandwich is getting a modern day upgrade and backing from some top athletes. Jams, a new company created by 26-year-old Connor Blakley, launched Monday and hopes to take on Smucker’s Uncrustables as the next locker room and lunch box staple. Like Uncrustables, the sandwiches fall in the frozen foods category.

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